In today’s world, our means of communication have been through text messages for a long time. With the increasing acceptance of mobile devices in business, many organizations are turning to a business messaging service to foster intimate relationships, streamline processes and provide their teams with a proven communication method.
These essential benefits are not the only ones. Businesses also have a record of all communications between customers and their company. Archived text messages are so vital. Here are four reasons why:
- Keep Access to Critical Business Information
What happens if an employee leaves your company? They can take all the tribal knowledge about the customer and any communication details on their mobile device. All communication can be captured and archived using a business messaging service according to your record-keeping policies.
A business texting service allows your company to control the story and provides transparency between the sender and the rest of the company. Because there are some instances wherein employees can send and receive text messages from their phones, but there is no way to see what they are sending or saying. Knowing the dialogue between your customer and the employee representing your company is impossible.
- Access to older content
Having archive text messages sent by an employee who leaves the company is crucial. It is easy to lose trust in a customer and damage a relationship by not understanding pertinent information.
Today, customer experience is everything. Customers believe a positive experience is crucial to building brand loyalty.
Business texting services allow organizations to capture all text conversations with customers and provide a complete view of their accounts.
- Use email to communicate via text
Business texting services use email to communicate with their customers. The information is sent to the customer as a text message. It’s delivered in the same way that they are used to. Businesses can also send and receive attachments via SMS, such as images. Since customers value continuity, they can use the same business number for text communication. This could be the main business line or an employee’s phone line.
LeapXpert, a reliable business communication platform, automatically records and archives all business communications between businesses and clients via an instant messaging app. Visit their official website at https://www.leap.expert/platform/.